Why Your Next Corporate Events Needs a Budget for Balloons (Seriously)
Why Your Next Corporate Event Needs a Budget for Balloons (Seriously)
We recently worked with Kilwins for their grand opening in Ocean City, New Jersey. As a small business, we know better than most just how stressful (and exciting) a grand opening or any major celebration can be. So, we were pleased to be part of Kilwins’ special day and help take care of the decorations so their staff could focus on serving delicious treats and meeting their customers! And while their candy apples and chocolates were rightfully the stars of the show, our signature balloons (if we may say so ourselves) really helped heighten the celebration.
Here are some takeaways and reasons why you should make sure there’s a budget for balloons in your next corporate event:
Branding
If your business is new to the community, you’ll want customers to get familiar with your business's color as soon as possible. When you’re conceptualizing your grand opening or milestone event, keep in mind that balloons are eye-catching and attract attention, making them an excellent tool for increasing brand visibility. Take the opportunity to reinforce your brand’s identity by using balloons in your brand colors to create an immediate association between your event and your business. Don’t let your decor be an afterthought that sends mixed signals–pink balloons when your brand colors are green and white? Not on our watch!
Attracting an Audience
Depending on where your business is located, you may be competing with other businesses and activities in every direction, or find yourself siloed on a quiet sidestreet. Balloon arches are a great way to let people know something’s going on and worth stopping by. Or, if people are simply trying to find your business on the big day, it simply helps them know exactly where to find you!
Backdrops and Photo-Ops
We do more than balloons, you know! In addition to fun and funky balloons (like the ice-cream cones we made for the Kilwins grand opening) we create shimmer walls, balloon walls, and floral walls with backdrops that have guests reaching for their cameras. This gets people snapping and sharing photos that will help get the word out about your event and business!
A Symbol of Celebration
Balloons are universally recognized as a symbol of celebration and joy. Their presence can help create a positive atmosphere, making your event feel more festive and enjoyable. Whether you’re celebrating a company milestone, welcoming new team members, or launching a product, balloons can enhance the celebratory mood, encouraging attendees to share in the excitement.
For new businesses, every opportunity to build brand awareness and establish a positive reputation counts. Balloons and other decorations not only enhance the visual appeal of your events but also serve as powerful branding tools that can create lasting impressions. By using decor creatively, you can elevate your corporate events and firmly establish your brand in the minds of your audience.
Ready to add balloons to your budget? Contact us today, and we’ll help you make your next corporate event a memorable experience that’s sure to meet your KPIs and deliver ROIs!
Office: (732) 297-0031
Store: (609)-601-4227
